Applied Futurist Tom Cheesewright works with brands and organisations to build original content about the future. This content is used to support sales and marketing activity, giving brands an exciting platform from which to engage prospects in conversation.
Campaign engagements range from multi-year support for large-scale content marketing campaigns, to individual events or articles as part of wider product launch activity.
The content produced includes written materials, such as reports, articles and white papers, as well as a wide variety of supporting materials: presentations, videos, conference themes, interactive applications, podcasts, live Twitter chats and more.
Tom uses a variety of approaches to produce original content, collaborating in the development of original research and applying Book of the Future's Intersections methodology to find new insights into the near future of target markets.