Future Content

Applied Futurist Tom Cheesewright works with brands and organisations to build original content about the future. This content is used to support sales and marketing activity, giving brands an exciting platform from which to engage prospects in conversation.

Campaign engagements range from multi-year support for large-scale content marketing campaigns, to individual events or articles as part of wider product launch activity.

The content produced includes written materials, such as reports, articles and white papers, as well as a wide variety of supporting materials: presentations, videos, conference themes, interactive applications, podcasts, live Twitter chats and more.

Tom uses a variety of approaches to produce original content, collaborating in the development of original research and applying Book of the Future's Intersections methodology to find new insights into the near future of target markets.

Content Types

Tom's output takes a variety of forms, with most campaign engagements usually requiring a combination of marquee asset and supporting materials, such as videos, blog posts, or interactive assets. Tom can also support live events, speaking at customer conferences, chairing and offering provocations at round table debates and dinners.

Writing

Research & write original reports, papers, and posts

Speaking

Deliver keynotes, host & moderate launches and roundtables

Video

Present & appear in video content

Media

Give joint interviews or act as campaign spokesperson

Conference Themes

Curate event themes & speakers to capture attention of prospects

Apps

Develop written content & video for interactive apps

Content Clients

"Tom's structured approach helps us to create compelling stories about tomorrow that have a legitimate grounding in today's reality. These form the basis of campaigns that our clients can be proud of and their customers want to read."

Get in touch

Get in touch to enquire about content creation or similar activities.

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