Case Study: CMS and the Future of Energy
In 2017, Tom worked with global law firm CMS to produce the report, ‘Future of Energy: the Balance of Power’. Using his proprietary Intersections methodology, Tom analysed the future of the energy market. The result was an easily-accessible guide over 27 graphic-rich pages.
The report was launched at the CMS head office in London with Tom as guest speaker and part of a lively panel session in front of 150 industry specialists.
The report has been downloaded hundreds of times and CMS plans to update it for international use later this year. The report has been a key tool used by CMS to drive brand awareness and to demonstrate leadership knowledge and
experience in the energy sector.
“The thought leadership report has driven brand recognition for CMS and provided great opportunities to develop business with existing and new clients in these fast growing sectors.”
Chris Hallam, Partner, CMS