How long will our love affair last with the glitzy record breaking show, Strictly Come Dancing? When will it be replaced in our affections – and by what?Read More
What is immersive entertainment? And how will it change as audiovisual technology advances and our experience economy evolves?Read More
I used to dream about flying. A lot. The dreams were extremely vivid. I knew exactly where I was and when I woke I could still remember the mental trigger for my flight powers. A virtual muscle I had to flex to allow me to lift off from the ground. The disappointment I felt when it didn’t work in the waking world was crushing.
Last week, I flew. Not on a plane, though I did that as well, but on a theme park ride. Actually, it was loosely shaped like an aircraft, albeit one from the last-but-one Century, as apparently stitched together by ‘The Tailor of Ulm’, a man with (ultimately unsuccessful) dreams of flight.
The Hohenflug (and rides like it) is, for me, the best fairground ride in the world. It combines the usual thrills of speed and g-forces, with a measure of control: using two handles you can independently control each wing attached to your seat, allowing you to spin right around, barrel-rolling as you fly through the air. There is even a points system for the most rolls.
Why am I writing about this?
I find myself making two points frequently when talking about the future of digital entertainment. First, that even with our current sophistication in gaming and virtual reality, there is nothing to match the visceral thrill of physical motion. Secondly, the greater the proportion of our experiences that are digital, the more we will crave — and value — those physical experiences. I think we need to consider this more in education, culture and city planning.
I’m seeing more and more exercise trails spring up around urban parks, but these offer little in the way of an adrenaline rush. I wonder if we can’t incorporate more excitement into our cities, not just for kids but for adults — andI don’t mean what might traditionally be termed ‘adult entertainment’.
How about more adult-scale slides, zipwires, and abseils? Can we make the existing attractions — karting, laserquest, indoor snow slopes — more accessible to a wide range of people? Can we introduce kids to these things earlier, giving those who might not get access a taste of a wider range of physical activity? And can we make it more acceptable for adults to just take time out for a dose of adrenaline.
Digital entertainment is cheaper than physical entertainment in many ways. This is what undermines the frequent complaint from conservative commentators about people on benefits having a big TV. Of course they do: one TV provides hours of entertainment for the price of just a few trips out with the family once you factor in travel, food, equipment and all the other costs. If we are to avoid digital entertainment becoming the overwhelming choice, further feeding our current obesity epidemic, we have to ensure that the physical alternatives are not just available, not just accessible, but normal: a core part of our culture.
Gaming legend Hideo Kojima things the world of film and gaming will merge through mixed reality. I think that he’s right: expect convergenceRead More
Digital piracy will decline when the market offers people the content they want in a price and format in which it appealsRead More
When you take out a mobile phone contract, who owns the phone? When you buy digital books on your eBook reader, who owns the books? What about your music?Read More
What does this sentence mean to you?
‘This year the UK government will auction off 250MHz of radio spectrum to be used for 4G mobile phone services’.
If the answer is ‘Nothing’ then let me try to explain, because this stuff is important.
Think of a child’s drawing of the world. Land at the bottom, sky at the top, people and houses in the middle.
Now imagine that the sky is divided into 300 million very, very thin horizontal layers stacking up into space. These layers are grouped together into bands — imagine them as different colours like a rainbow. Some are thinner, some thicker.
This rainbow of colours represents the radio wave spectrum. Each colour represents a group of radio frequencies (a ‘band’) we have allocated to different uses. Some bands carry AM or FM radio, some the signals for 3G mobile phones, and some your Wi-Fi network.
Frequencies are measured in Hertz (Hz for short) which represents the number of times the wave oscillates (goes up and down) every second. The frequency has a huge impact on how useful a band may be for different things. High frequencies can carry lots of information but need lots of energy and don’t travel very far. Low frequencies aren’t so good at carrying information but will amble on endlessly over very great distances.
Most modern digital services exist in a sweet spot between 10 Megahertz (10,000 oscillations per second) and 10 Gigahertz (10 million oscillations per second). Here you get a reasonable balance between range, energy consumption and information capacity. Though there’s still a marked difference between the characteristics at the top and bottom of this range.
Each band is a different size, depending on how many layers (Hertz) the relevant governing body has decided to allocate to each use. Bands are typically allocated by the Megahertz (thousand Hertz). Some might have just a few tens of thousands (e.g. Wi-Fi), some might have a few hundred thousand (3G).
My suggested visualisation is by no means scientifically accurate but it does get across one important thing: the amount of useful spectrum available is finite — so we need to make good use of it. Just as we do any other resource.
Back to the beginning
So back to my opening: the UK government plans to auction off 250MHz of spectrum next year to be shared between up to four different operators — e.g. Vodafone, 02, EE or Three.
Now let’s do some maths.
Take your 250MHz and multiply it by the amount of data that can be carried on each single layer/Hertz. This is measured in bits per Hertz per second, and the ideal world figure for LTE — the 4G standard to be used in the UK — is around 8 bits per second per Hertz. That means that in any one place at any one time, the total data capacity of 4G is around 2 million bits per second or 2 Gigabits per second.
Let’s put that into real world terms. Netflix reckons you need the following in order to stream its content:
- 1 Megabit per second to watch standard definition TV on a laptop-sized screen
- 2 Megabits per second to watch standard definition video on a large TV
- 4 Megabits per second to watch HD video
On this basis 500 people in Oxford Circus or Exchange Square in Manchester could all watch Strictly in high definition at the same time over 4G. That doesn’t sound too bad.
But the real world and the ideal world are very different. According to studies by Ofcom and others a more realistic figure is 1.3 bits per second per Hertz. That means instead of 500 people happily streaming Strictly, you’re down to 80.
Some people are more pessimistic still. That number could be significantly smaller once you take into account the impact of handling different types of traffic and real, real world conditions. Suddenly you’re down to just fifteen people on each network being able to watch Strictly in all its HD glory.*
But I don’t care about watching Strictly in HD!?
Strictly is just a useful metaphor. 4 Megabits per second is not, in the grand scheme, a lot of bandwidth to demand.
The first portable devices with 4K or Ultra High Definition screens are already starting to appear. These will devour four times the bandwidth of full HD. Every time more bandwidth has become available, we have created services to fill it. Trust me: 4Mbps will feel like dial-up in a few years (and if you don’t know what that feels like, and you really want to experience the web the way it used to be, check this out.
So what’s the answer?
Now think: how many of the services on here could not be delivered over an internet connection? For a start, all broadcast services, and all mobile services could be. This doesn’t determine what you use to carry that internet connection (e.g. 3G), but it does mean you don’t need to allocate chunks of spectrum to specific services. Rather you just allocate spectrum to different means of delivering an internet service.
Because technology will move forward constantly you don’t want to keep reallocating the same spectrum every time a new standard comes along. But maybe break it into two or three blocks with a rolling programme of upgrades, each time a significant new milestone is reached. This way we can ensure there is always enough bandwidth for us all to watch Strictly — and do a lot more valuable (and enjoyable) things, whenever we want to and wherever we are.
*Can I just point out at this point that I am not a particular fan of Strictly Come Dancing — it just happened to be the first programme that popped into my head.
The challenge for the TV industry is finding successful ways to make revenue from this newly diversified pattern of watchingRead More
There’s no proven link between violence in games, films, books or music and violence in real life. Legislating against them would limit creative endeavour.Read More
The barrier to better games used to be computing power. Is it now the richness of the user interface?Read More